PubMatic

37 /896

Very prevalent

2.3%

of web traffic is tracked by PubMatic

2544

of the top 10,000 sites seen loading the PubMatic tracker

Data from May 2017 to February 2023.

31%

News and Portals

29%

Entertainment

15%

Business

12%

E-Commerce

Reference

COOKIES are files placed by the website, stored in the browser that is used to identify you to the website.

Advertising

Provides advertising or advertising-related services such as data collection, behavioral analysis or retargeting.

Presence on top sites