TRACKER REACH

26.5%

of web traffic is tracked by Google

8964

of the top 10,000 sites seen loading the Google tracker

Data from May 2017 to March 2019.

SEEN ON THESE TYPES OF WEBSITES

26%
Entertainment
25%
Business
18%
News and Portals
11%
E-Commerce
7%
Reference

TRACKING TYPE

COOKIES are files placed by the website, stored in the browser that is used to identify you to the website.

TRACKER CATEGORY

Advertising

Provides advertising or advertising-related services such as data collection, behavioral analysis or retargeting.

Learn about our tracker categories

What is a tracker?

SIMILAR TRACKERS

Presence on top sites