TRACKERS RANK Top 600 most prevalent trackers on the web

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  • 1. Google Analytics Google Site analytics

    47.0% of web traffic is tracked by Google Analytics

  • 2. Google Google Advertising

    32.9% of web traffic is tracked by Google

  • 3. Google APIs Google Cdn

    32.6% of web traffic is tracked by Google APIs

  • 4. Google CDN Google Cdn

    32.4% of web traffic is tracked by Google CDN

  • 5. DoubleClick Google Advertising

    31.0% of web traffic is tracked by DoubleClick

74.7%

Trackers using cookies.

20.0%

Trackers using fingerprinting.

5.2MB

average data usage by trackers

  • 1. 1&1 Internet 1&1 Internet Misc

    0.4% of web traffic is tracked by 1&1 Internet

  • 2. 1plusX 1plusX Site analytics

    0.3% of web traffic is tracked by 1plusX

  • 3. Tynt 33Across Advertising

    0.1% of web traffic is tracked by Tynt

  • 4. ATG Ad Tech Group ATG Ad Tech Group Advertising

    0.1% of web traffic is tracked by ATG Ad Tech Group

  • 5. AdMachine AdMachine Advertising

    0.1% of web traffic is tracked by AdMachine

74.7%

Trackers using cookies.

20.0%

Trackers using fingerprinting.

5.2MB

average data usage by trackers