TRACKER REACH

2.5%

of web traffic is tracked by Yahoo!

1.8%

of sites use the Yahoo! tracker

Data from May 2017 to October 2018.

SEEN ON THESE TYPES OF WEBSITES

31%
Business
21%
News and Portals
21%
Entertainment
12%
E-Commerce
8%
Reference

TRACKING TYPE

COOKIES are files placed by the website, stored in the browser that is used to identify you to the website.

TRACKER CATEGORY

Site Analytics

Collects and analyzes data related to site usage and performance.

Learn about our tracker categories

What is a tracker?

SIMILAR TRACKERS

Presence on top sites